TrueTimber® Partners with Drury University Bass Fishing Team as Official Camo Sponsor

INMAN, S.C. – September 2, 2022 – TrueTimber, the world’s best-selling camo brand, has been announced as the official camo sponsor for the Drury University Bass Fishing team. Team jerseys, apparel and boats will feature TrueTimber logos, and the popular Viper Urban camo pattern as the roster of anglers sets out to compete in over 25 events against more than 300 programs nationally in the 2022-2023 season.

“This is an awesome opportunity to get involved and support a lot of young anglers with a ton of raw talent and hunger to win,” said TrueTimber CEO Rusty Sellars. “Rick is one of those guys that walks the walk and talks the talk in the fishing world. He’s built a really impressive program at Drury University, and we can’t wait to see the whole team wearing TrueTimber camo.”

The Drury Bass Fishing team finished third in the 2021-2022 ACA National Championship, ending the season sixth overall nationally in the Bass Pro Shops School of the Year standings. Head coach Rick Emmitt has guided the program since its inception in 2015 and has led the Panthers to a top-10 national finish for three straight seasons. Emmitt is one of the country’s preeminent experts on bass fishing with more than 35 years of experience in the fishing industry.

“We are very excited to partner with TrueTimber for the upcoming season,” said Emmitt. Their support of the fishing industry and our program allows these young anglers to pursue their dreams of fishing at the next level. TrueTimber is the premier camo brand, and the design looks awesome on our new team jerseys. Our goal is to grow the partnership to benefit both parties now and long into the future.”

To learn more about the entire TrueTimber product line and see all available patterns, visit TrueTimber.com. Details about future product launches can be found on TrueTimber’s Facebook and Instagram pages.

About TrueTimber

Founded in 2005, TrueTimber is based in Inman, South Carolina and is the most realistic, performance-driven camouflage brand in the industry. TrueTimber offers a wide variety of clothing items and accessories, featuring 27 distinct camo patterns that perfectly blend with their surroundings. The company spends countless hours researching, testing and seeking new technology to produce the most effective and lifelike camouflage patterns possible. TrueTimber products can be found in retailers across the United States and Canada, and it continues to be one of the fastest growing camouflage companies in the world. For more information about TrueTimber, visit TrueTimber.com.

Beat the Heat with the New TrueTimber® SightCast All-in-One Gradient Hoodie

INMAN, S.C. – August 31, 2022 – TrueTimber continues to deliver top quality fishing apparel to anglers facing the toughest elements with the all-new SightCast All-in-One Gradient Hoodie. This high-performance top gives anglers the protection they need to stay out on the water as long as the fish are biting.  

“As we continue to push the envelope with our fishing line, these pieces just keep getting better and better,” said TrueTimber CEO Rusty Sellars. “We have some seriously talented people developing these products and the best in the industry out on the water testing them and telling us what they need. We are constantly improving, and the team knocked it out of the park once again with the SightCast.”

The SightCast All-in-One Hoodie delivers all day protection from both the sun and heat. The high-performance fabric is moisture wicking, quick drying and offers odor control as well as UPF 50+ sun protection. The integrated face gaiter and hood maintain breathability, while offering even more protection from the sun. The unique polyester and spandex blend offers all day comfort and performance so anglers can focus on fishing.

SightCast All-in-One Gradient Hoodie

• 90% polyester, 10% spandex full memory yard

• UPF 50+ sun protection

• Four-way stretch fabric

• Quick drying material

• Integrated face gaiter and hood for sun protection

• Moisture wicking technology

• Odor control

• Available in TrueTimber Rift, RipTide and Midnight camo patterns

• Sizes: S-3XL

• MSRP$ 49.99

To learn more about the entire TrueTimber product line and see all available patterns, visit TrueTimber.com. Details about future product launches can be found on TrueTimber’s Facebook and Instagram pages.

About TrueTimber

Founded in 2005, TrueTimber is based in Inman, South Carolina and is the most realistic, performance-driven camouflage brand in the industry. TrueTimber offers a wide variety of clothing items and accessories, featuring 27 distinct camo patterns that perfectly blend with their surroundings. The company spends countless hours researching, testing and seeking new technology to produce the most effective and lifelike camouflage patterns possible. TrueTimber products can be found in retailers across the United States and Canada, and it continues to be one of the fastest-growing camouflage companies in the world. For more information about TrueTimber, visit TrueTimber.com.

TrueTimber® Announces New Licensee Partnership with Malta Dynamics® on Hunter’s Elite Safety Harness

TrueTimber® Announces New Licensee Partnership with Malta Dynamics® on Hunter’s Elite Safety Harness

INMAN, S.C. – August 12, 2022 – TrueTimber has announced a licensee partnership with Malta Dynamics on the Hunter’s Elite Hunting Harness and accompanying accessories pack. Available exclusively in TrueTimber Strata and Kanati camo, the Hunter’s Elite Hunting Harness is lightweight, comfortable and durable. Above all else, it is field tested and approved by lifetime hunters to deliver the utmost confidence while in the stand. The Hunter’s Elite Hunting Harness and accessories are available for purchase on the Malta Dynamics website at MaltaDynamics.com. MSRP $149.99 and $19.99.

“I am extremely excited to introduce TrueTimber patterns to the safety gear that Malta offers,” said TrueTimber CEO Rusty Sellars. “Malta is synonymous with delivering some of the best fall safety equipment on the market, so I know that tree stand hunters will appreciate the availability in our industry leading Strata and Kanati patterns. We have worked hard to ensure that we can help offer the best hunting experience to TrueTimber fans and hunters all over, so this is an exciting addition to our lineup of licensees.”

The Hunter’s Elite Hunting Harness comes complete as a high quality harness with a shock absorbing tether. Designed by both the leaders of safety gear and hunters, all the features one could desire are present in the harness. Featuring premium padding, lightweight build and silent climbing/connector loops, the harness is sure to provide all day comfort and quietness for the best hunt possible. The harness system is easily adjustable, able to support up to 300 pounds and has been rigorously tested and meets the strict ASTM F2123-19 standards.

Malta Dynamics has also released the Hunter’s Elite Hunting Harness Accessories pack as an optional add on. This accessories collection includes the suspension relief/deer drag, lineman’s climbing strap and tree strap that have been expertly designed for use with the Hunter’s Elite Harness System to further improve a hunter’s experience. The tree strap allows users to anchor safely to the tree for the duration of long hunts and is easily adjustable. It provides the idle friction for safe attachment and is made with durable high strength polyester webbing. The Lineman’s Climbing Strap is made with durable polyester and steel carabiners, allowing users to safely scale a tree to install or remove tree stands, steps or hang bags while keeping the users hands free. The Deer Drag/Suspension Relief Strap adds the extra protection needed to ensure that hunters are able to stay safe while waiting for rescue in case of an accidental fall. It can also be used to create a slip knot on a deer’s limb for dragging efforts.

Malta Dynamics is a full-service manufacturing company specializing in fall protection solutions. While originally created to serve the general industry and construction, it has now recently expanded into hunting gear. Malta Dynamics prides itself on providing top of the line safety products while also giving back to their community. Each product meets strict safety standards, and the customer always comes first with their 100% satisfaction guarantee on all products. To learn more about Malta Dynamics, visit MaltaDynamics.com.

To learn more about the entire TrueTimber product line and see all available patterns, visit TrueTimber.com. Details about future product launches can be found on TrueTimber’s Facebook and Instagram pages.

About TrueTimber

Founded in 2005, TrueTimber is based in Inman, South Carolina and is the most realistic, performance-driven camouflage brand in the industry. TrueTimber offers a wide variety of clothing items and accessories, featuring 27 distinct camo patterns that perfectly blend with their surroundings. The company spends countless hours researching, testing and seeking new technology to produce the most effective and lifelike camouflage patterns possible. TrueTimber products can be found in retailers across the United States and Canada, and it continues to be one of the fastest-growing camouflage companies in the world. For more information about TrueTimber, visit TrueTimber.com.