SILENCER CENTRAL AND MEATEATER UNVEIL CO-CREATED SUPPRESSOR

SIOUX FALLS, South Dakota (Oct. 8, 2024) – Silencer Central, the nation’s largest silencer dealer and manufacturer, has teamed up with MeatEater, the leading outdoor lifestyle brand, to launch the highly anticipated MeatEater by BANISH suppressor. Designed for hunting, this all-new 30-caliber suppressor is a game-changer for outdoor enthusiasts looking for top-tier performance in the field.

"We told the folks at Silencer Central that we wanted to help build a suppressor that was lightweight, short, user serviceable, quiet, and reduced recoil," said Ryan ‘Cal’ Callaghan, Director of Conservation at MeatEater. “It seemed impossible, but from every test we've done, that team was able to walk a fine line to help us accomplish all of those things in a package dedicated for hunting rigs."

The MeatEater by BANISH is built for performance and rated for cartridges up to .300 RUM. It features an anchor brake that reduces recoil by up to 40% in the open position and 30% when closed, while also delivering an additional 5 dB of sound reduction. Overall, the suppressor cuts average sound levels by 32 dB, ensuring a quieter and more comfortable shooting experience.

With a muzzle cap insert to accommodate various calibers, users can optimize the suppressor for their specific rifle setup. Constructed from lightweight titanium, the suppressor weighs just 10.3 ounces, measures 5.85 inches in length, and has a 1.73 inch diameter with an industry-standard hub mount.

“From the beginning, both Silencer Central and MeatEater had a shared vision for this suppressor,” said Brandon Maddox, CEO of Silencer Central. “It had to be lightweight, quiet, and reduce recoil – essential features for hunters. Our engineering team worked hand-in-hand with the MeatEater team on every aspect, from design to testing, and even down to the aesthetics, to ensure we delivered the best possible product. The result exceeded every expectation. I’m excited to take it into the field this season, and I know the MeatEater crew is just as eager to use it on their next hunt.”

The MeatEater by BANISH 30-caliber suppressor is available now with an MSRP of $1,299. To make a purchase or for more information visit Silencer Central’s website.

Media Contact:

Joe Kurtenbach, Senior Manager Media & Relationships
Email: joe.kurtenbach@silencercentral.com

About Silencer Central: 

Silencer Central embarked on its illustrious journey in 2005 as South Dakota Silencer, an events-based business driven by the mission of reaching the underserved hunting and sport shooting market through a simplified silencer ownership process. Evolving into Dakota Silencer and finally rebranding as Silencer Central in August 2020, the company expanded its simplified process to all 42 states where silencers are lawful. Recognized on the 2024 Inc. 5000 list of fastest-growing companies, Silencer Central has made purchasing a silencer a breeze by managing the entire buying process for consumers. With services including a free NFA Gun Trust, interest-free payment options, and direct shipping to their front door upon approval, Silencer Central continues to lead the way.

Sierra and Barnes Select Murray Road Agency

MONA, Utah – October 8, 2024 – Sierra Bullets and Barnes Bullets announce that Murray Road Agency has been selected to assist and manage media buying, affiliate networks and public relations for both brands. This change comes as the teams work to reposition each brand for new and strategic growth.

The Sierra and Barnes brands are working through multiple key initiatives including product mix changes, branding, go-to-market strategy, new products, key partnerships and more. Timelines for completion and visibility in the market are quickly approaching.

“Murray Road has a deep understanding of key market segments in our space,” said VP of Marketing and Business Development Andrew Sparks. “We are investing heavily in both brands and look forward to the phases of planning and execution. The Murray Road team is exactly what we were looking for to be a turnkey partner and an extension of our team—while providing valuable insights along the way. We are excited for the future of this partnership and the direction we’re headed.”

Murray Road is a full-service agency with a proven track record of success and growth in the shooting and hunting industries—as well as adjacent outdoor categories. The team will focus on earned, paid and affiliate efforts for both the Sierra and Barnes brands and be the day-to-day contact in those areas.

“Working with Andy, Dale Evans (Digital Marketing Specialist) and the teams at Sierra and Barnes is a great fit for us," said Murray Road President Tim Brandt. “The timing and areas of responsibility sets the table for success. Getting the exciting news and initiatives for Barnes and Sierra plugged into our ecosystem of established partnerships and pipelines—and tapping into new ones these brands bring with and open up—will be impactful and help propel both brands into new growth and expansion.”

Editorial requests can be directed to Anne Stuart Cox at annestuart@murrayroadagency.com with advertising opportunities sent to Kelsey Puryear at kelsey@murrayroadagency.com and affiliate inquiries sent to Ben Sloan at ben@murrayroadagency.com.  

More information on the latest new products and offerings from Sierra and Barnes is available at https://www.sierrabullets.com/ and https://www.barnesbullets.com/.

About Sierra Bullets

Founded in 1947 and headquartered in Sedalia, Missouri, Sierra Bullets has been dedicated to manufacturing one of the highest-quality, most accurate bullets in the world. From local and international shooting competitions to sport and hunting, Sierra offers best-in-class accuracy and precision that hunting and sport shooting enthusiasts have come to depend on. This performance is born from a proprietary manufacturing process that enables the achievement of the tightest tolerances in the industry. Sierra’s bullets are used for precision target shooting, hunting and defense purposes. In addition to a wide base of retailers, Sierra's customers include distributors, law enforcement and industry OEMs. Sierra's products have cultivated a significant consumer following recognized by its iconic "green box" packaging and include globally recognized brands such as Sierra® MatchKing®, Sierra® GameKing®, and Sierra® BlitzKing®. For more information, visit www.sierrabullets.com.

About Barnes Bullets

Headquartered in Mona, Utah, Barnes Bullets has been an industry leader in bullet technology and innovation since 1932. The company manufactures some of the world’s most technologically advanced lead-free bullets and premium hunting, self-defense and tactical ammunition. Barnes has earned its strong reputation through unrivaled performance and results. This reputation is defined by innovative design, advanced manufacturing techniques and a core focus on the end-user. As a result, Barnes has generated a strong consumer following supported by its globally recognized brands Barnes® TSX®, X Bullet®, Varmint Grenade®, Expander®. With its products being sold through its online store, a variety of retailers and international distributors, Barnes’s customers include hunters, range shooters, military and law enforcement professionals around the world. For additional information, visit www.barnesbullets.com.

Savage Arms® Launches New, Complete Big Game Rifle

WESTFIELD, Massachusetts – October 8, 2024 – Savage Arms®, an iconic firearm manufacturer, has announced a new rifle developed from its exciting partnership with renowned hunter and television personality Mike Robinson of Farming the Wild, the 110 Pro Pursuit Rifle (PPR). This collaboration brings together Savage Arms' expertise in crafting high-quality firearms and Robinson's extensive knowledge and experience in the field. 

The 110 PPR is a true standout among hunting rifles, crafted for those who spend time pursuing big game. The 110 PPR features the proven 110 action that incorporates a lightweight stainless steel receiver and is coated with Magpul OD Green Cerakote, providing excellent durability and corrosion resistance. The newly designed fluted bolt body with Blackout Cerakote coating further reduces friction, enhancing the rifle's overall performance. The upgraded bolt head utilizes dual extractors with an enhanced extractor for reliability, even in the most challenging conditions. 

The 110 PPR also comes standard with a 20" Proof Research carbon fiber wrapped stainless steel barrel. This barrel not only delivers exceptional accuracy but reduces weight, making it a perfect choice for hunters on the move. Its lightweight Grayboe Pheonix 2 stock is painted with earth-toned camo and black web, ensuring optimal concealment in any environment. The M-Lok bottom rail on the forend allows for easy attachment of accessories, providing shooters with enhanced versatility. 

"We are thrilled to partner with Mike Robinson on the development of the 110 PPR. The heart of this rifle lies in its meticulous design tailored for the unique challenges of being in the field in pursuit of big game," said Beth Shimanski, Director of Marketing at Savage Arms. "Mike's vast hunting experience across Europe and around the world means he understands the lifestyle and needs better than most. His input on this rifle helped deliver an accurate, advanced package with premium components that will excel in realistic hunting conditions and also endure taxing days in the field." 

The 110 PPR features a one-piece, flush AICS style magazine frame and trigger guard, along with a 3-round AICS style magazine. The user-adjustable AccuTrigger allows for a precise and personalized trigger pull, ranging from 1.5 to 4 pounds. The Omniport Muzzlebrake with 5/8x24 threading reduces recoil, allowing for faster follow-up shots. 

To enhance the rifle's versatility, Savage Arms has included a 20 MOA one-piece scope rail and flush QD cup adapters for slings. The bolt handle is threaded and features a knurled bolt knob that ensures quick and easy operation, even with gloves on. The 110 PPR is available now in nine different calibers, including 308 Win., 6.5 PRC and more, for an MSRP of $2399, the 110 Pro Pursuit Rifle offers something for every hunter's preference. 

For more information about Savage Arms and its extensive line of leading firearms, visit savagearms.com. 

Media Contact: Tim Brandt, Murray Road Agency 

Email: tim.brandt@murrayroadagency.com 

About Savage 

Headquartered in Westfield, Massachusetts, Savage has been producing firearms for more than 125 years. Savage is one of the world’s largest manufacturers of hunting, competition and targeting shooting centerfire and rimfire rifles, and shotguns. Their firearms are best known for accuracy, performance and innovation. The entrepreneurial spirit that originally defined the company is still evident in its ongoing focus on continuous innovation, craftsmanship, quality and service. Learn more at www.savagearms.com.