HOIST

HOIST® IV-Level Hydration Announces Partnership with Archbishop Moeller High School

CINCINNATI, Ohio, (January 31, 2024) – HOIST®, one of the fastest growing hydration beverages in the U.S., is thrilled to announce its latest partnership as the official hydration partner of Archbishop Moeller High School, located in Cincinnati. Moeller, well known throughout the Midwest for its top-rated academics and sports programs, shares its hometown with HOIST. This partnership places two Cincinnati powerhouses together– pairing the best hydration with an elite, first-class school.

“We are excited to have HOIST partner with Moeller and look forward to having HOIST across campus,” said president of Archbishop Moeller High School Marshall Hyzdu. “Their commitment to creating a quality hydration product is important to us as we continue to invest in the health and wellness of our students and student-athletes.”

Moeller is a top tier high school in Cincinnati, with 16 athletic teams, 40 state championships and a roster of graduates who have excelled at the highest level in athletics, business, education and medicine. As the leader in educating young men, Moeller has its academic and athletic formulas nailed down and now, with this partnership, its students will be able to take advantage of the HOIST IV-Level hydration formula.

“We are thrilled to be the Official Hydration Partner of Archbishop Moeller High School,” said HOIST President and Founder Kelly Heekin. “HOIST believes in investing in the Cincinnati community that helped form us, and Moeller couldn’t be a better partner to throw our support behind. Their commitment to excellence is proven and it aligns perfectly with our mission to elevate performance by providing the best hydration possible. We’re looking forward to all this partnership will bring.”

With its unique IV-Level hydration formula, HOIST delivers the perfect balance of electrolytes and carbohydrates directly into the bloodstream, ensuring optimal performance and recovery. As the Official Hydration Partner for Archbishop Moeller High School, HOIST will provide their cutting-edge hydration products to all athletic teams, concessions and students. The partnership between HOIST and Archbishop Moeller High School represents a shared dedication to athletic excellence and the well-being of student-athletes. Together, they will continue to raise the bar for hydration standards in sports and academics.

For more information about HOIST or to see the entire HOIST lineup visitwww.drinkhoist.com. Keep up with the latest HOIST news on Instagram @drinkhoist.

For more information about Moeller visit https://www.moeller.org/.

 

Media Contacts:

Corley Frierson, Murray Road Agency 

Email: corley.frierson@murrayroadagency.com

 

Jonathan Harling, Murray Road Agency

Email: jonathan.harling@murrayroadagency.com

 

About Archbishop Moeller High School

Archbishop Moeller is an all-male Catholic high school (grades 9-12) located in the northeastern suburbs of Cincinnati, Ohio. Founded by the Marianist order of priests and brothers, Moeller opened in September of 1960. Moeller is constantly working toward fulfilling their Mission – Catholic. Marianist. Forming our Students into Remarkable Men. For more information visit their website https://www.moeller.org/.

HOIST® IV-Level Hydration Announces Latest Blaze Orange Flavor In Collaboration With Realtree®

CINCINNATI, Ohio, (January 23, 2024) – HOIST®, one of the fastest growing hydration beverages in the U.S., is thrilled to unveil its latest flavor–Blaze Orange. HOIST announces Blaze Orange in collaboration with Realtree, the leading outdoor lifestyle brand in the hunting industry. The Blaze Orange bottle features Realtree’s newest pattern APX in its collaborative packaging design, making Blaze Orange an essential element for any hunter’s next outdoor pursuit.

 

Blaze Orange is the newest bottled beverage to hit the HOIST roster of IV-Level hydration products and it contains the tested formula that HOIST fans have come to rely on for rapid-fire hydration. Wrapped in Realtee’s APX pattern, Blaze Orange is the first co-branded product launch in HOIST history and the latest outdoors industry collaboration to hit the market.

 

"We’re thrilled to bring Blaze Orange to the market and are proud to collaborate with such a prominent force in the outdoors world," said HOIST Director of Marketing Taryn Lawson. “Between Realtree’s innovative camo design and the HOIST tried and true hydration formula, Blaze Orange is the perfect pairing that will elevate any outdoors experience."

 

Blaze Orange features the citrusy sweet HOIST original flavor Orange and the latest camouflage design from Realtree. It’s invigorating, restorative and built to blend into your surroundings, making Blaze Orange the must-have hydration beverage for your next outdoors adventure.

 

“We’re excited to be a part of this new HOIST product, and are proud to show off our cutting-edge APX camo through the eye-catching packaging of Blaze Orange,” said VP of Strategic Partnerships and Digital Host at Realtree, Tyler Jordan. “Our Realtree community lives for getting outdoors, and we believe it's important to stay hydrated in order to outlast any element that nature can bring to the table. We look forward to getting this product into the hands of hunters and collaborating more in the future.”

 

HOIST is dedicated to providing high-quality hydration across a range of refreshing bottled beverages, as well as replenishing powder sticks and pouches. The HOIST formula is packed with the sodium, calcium, and magnesium needed to retain fluids and stay hydrated in any active environment.

 

BLAZE ORANGE

●      16 fl oz. bottle

●      Hydrates 110% better than water*

●      Features NEW Realtree APX pattern

●      Clinically proven to keep you hydrated longer than water*

●      No artificial sweeteners, preservatives or dyes

●      Three times the electrolytes and half the sugar of traditional sports drinks

●      Ideal for exercise, headache and muscle cramp relief, intense heat or sun or as an aid to wellness or recovery

 

Blaze Orange is now available online and at specific retailers. For more information about Blaze Orange or to see the entire HOIST lineup visit www.drinkhoist.com. Keep up with the latest HOIST news on instagram @drinkhoist.

 

For more information about Realtree visit https://realtree.com/ or on social @realtreeoutdoors.

 

Media Contacts:


Corley Frierson, Murray Road Agency 

Email: corley.frierson@murrayroadagency.com 

 

Jonathan Harling, Murray Road Agency

Email: jonathan.harling@murrayroadagency.com

HOIST® IV Level Hydration Announces Partnership with Melissa Bachman

Cincinnati, OHIO (November 28, 2023) – HOIST® one of the fastest growing hydration beverages in the U.S., is thrilled to announce its latest partnership with Melissa Bachman.

Bachman is a prominent force in the outdoors industry, renowned for her hunting skills, her passion for conservation, and her role as host of the television program, Winchester Deadly Passion. This collaboration marks a significant milestone as both Bachman and HOIST join forces to promote hydration and maximize success within the outdoors community.

"We are beyond excited to partner with Melissa," said HOIST Director of Marketing Taryn Lawson. "Melissa’s dedication to the outdoors industry and commitment to empowering others to lead an active and fulfilling lifestyle perfectly complements the HOIST mission."

Winchester Deadly Passions documents Bachman’s hunting experiences and shares her insider tips as she hunts a variety of species from around the world, including thunderous bull elk and thousand-pound gators. Through her authentic portrayal of the outdoors lifestyle across her social channels, Bachman has amassed a following on YouTube, Instagram, Facebook, and television. Today, Bachman's fast-paced content has built a community that shares in her passion for the outdoors and promotes adventure.

HOIST is dedicated to providing high-quality hydration solutions for those that push physical boundaries to its limits, making this community the perfect match. With a range of refreshing bottled beverages, as well as replenishing powder sticks and pouches, HOIST is made to support the performance levels that’s required of hunters who take to the outdoors for any extreme adventure.

For more information about HOIST, visit www.drinkhoist.com.

For more information about Melissa Bachman, visit https://www.melissabachman.com/ or find and follow Melissa on social platforms @melissa_bachman.

Media Contacts

Corley Frierson, Murray Road Agency

Corley.frierson@murrayroadagency.com

Jonathan Harling, Murray Road Agency

Jonathan.harling@murrayroadagency.com