Shoot Like A Girl Hosts Free Shooting Sports Experience at Bass Pro Shops and Cabela’s in Rossford, Ohio for 15-Year Expansion Tour

ATHENS, Ala. – June 21, 2023 – Shoot Like A Girl®, a brand of SLG2, Inc, is bringing their 2023 15-Year Expansion tour to Bass Pro Shops in Rossford, Ohio this weekend for an interactive event that introduces women and their families to shooting sports in a fun, safe and comfortable atmosphere. New and experienced shooters and their families are invited to stop by the Shoot Like A Girl trailer in front of Bass Pro Shops on Saturday, June 24 from 9 a.m. to 6 p.m. and Sunday, June 25 from 10 a.m. to 3p.m.

With nearly 180 guests at its latest stop in Centerville, Ohio, Shoot Like A Girl introduced a variety of women, men and their families to safety and shooting sports.

“A father and daughter duo stopped by the trailer in Centerville, with the father encouraging the daughter to go through our Firearms Safety conversation. She spoke with our instructor and was very confident in her answers,” said Christa Forrester, SLG2, Inc Vice President. “She even talked about her best friend, expressing that she would go and share this message with her so they could both stay safe! We’re honored to be able to witness these testimonials.”

What to Expect

Both new and experienced shooters are encouraged to stop by the Shoot Like A Girl mobile range event to learn more about ways to get involved in shooting sports. Inside the mobile range, using a military-grade firearm simulator which provides immediate recoil, impact and sound feedback, guests who are 18 years of age or older will gain confidence through handling and shooting handguns and long guns through this immersive event. Guests will also be supported by archery coaches through a live archery demonstration, allowing attendees to experience archery firsthand and learn more about the sport through hands-on instruction.

Shoot Like A Girl strives to empower women through shooting sports demonstrations and events while opening a discussion surrounding sports and outdoors. Attendees are encouraged to bring their families and children to discuss and learn more about firearm safety in a comfortable and controlled environment. No experience is necessary to participate in this free event, and all equipment is provided to guests upon their arrival.

At the Shoot Like A Girl gun counter outside of the mobile range, visitors of all ages are welcome to compare a variety of disassembled firearms, including revolvers, semi-automatic pistols, shotguns and rifles. Additional products form corporate partners will be on display, including optics, conceal carry bags, holsters, TrueTimber camouflage, SABRE pepper spray products and much more. A full list of partners is available online.

About Shoot Like A Girl

As a leader in the industry, Shoot Like A Girl® is an events marketing company committed to growing the number of women and families who participate in the shooting sports by empowering them with confidence. The Shoot Like A Girl semi-tractor trailer travels to cities all across the United States that gives attendees an opportunity to shoot pistols, rifles and bows in a fun, safe and comfortable atmosphere. These events utilize InVeris Training Solutions’ state-of-the-art military grade firearm simulator and Shoot Like A Girl diligently promotes firearms safety and ethical hunting to women and their families, creating new outdoor enthusiasts for generations to come. The event is free to each guest thanks to Shoot Like A Girl’s generous corporate partners, including Bass Pro Shops, Cabela’s, Beretta, GLOCK, Taurus, TrueTimber, Walker's, Black Rifle Coffee Company, Federal Ammunition, InVeris Training Solutions, Ruger, Colt, Magpul, Savage Arms, Springfield Armory, Walther, FN America, Heckler & Koch, Smith & Wesson, Mossberg, GTM Original, CrossBreed Holsters, Birchwood Casey, GPS Bags, TekMat, TruGlo, NAP, Apex Gear, Stealth Cam, Muddy, Wildgame Innovations, Hunter Specialties, ZeroTrace, Avian X, Flextone, HME, Hawk, Skull Hooker, Cold Steel, Thermacell, SABRE, LaCrosse Footwear, SOG, Upper Canyon Outfitters, Rocky Mountain Elk Foundation, Primos, Gold Tip Arrows, Vortex Optics, Dead Down Wind, Moultrie Mobile, Hornady, Mathews, Hoyt, Bear Archery, MTN OPS, NSSF’s Project ChildSafe, USCCA, S & S Outdoors, Woman’s Outdoor News, CZ USA and GOSAFE.

About SLG2, Inc.

Founded in 2008, SLG2, Inc is a marketing company that delivers results to its partner advertisers through interactive experiences and reliable market research. SLG2, Inc currently has four brands: Shoot Like A Girl, Safe LivinG, Hunt Like A Girl and SLG2 Consulting.

Shoot Like A Girl is dedicated to empowering women and their families to participate in shooting sports through interactive experiences at its iconic semi-tractor trailer mobile range. Women and their families are introduced to shooting a pistol, rifle and bow in a safe controlled environment.

Safe LivinG™ is dedicated to empowering women, men, families and communities to live securely in their homes and neighborhoods utilizing an experience-based introduction to a variety of safety measures.

Hunt Like A Girl is dedicated to empowering women through hunting adventures, partnering with Bass Pro Shops and Cabela’s Club to boost confidence and promote the outdoors. Hunt Like A Girl, in conjunction with partners such as Beretta, also hosts industry hunts that empower guests to participate in hunts while creating marketing content.

SLG2 Consulting provides sound data driven advice to develop strategies for partners to capitalize on the current market. Data is derived by maximizing the experience, knowledge and feedback gained from the guests of Shoot Like A Girl, Safe LivinG and Hunt Like A Girl.

SLG2, Inc Announces 5-Year Partnership Extension with Bass Pro Shops

ATHENS, Ala. – June 12, 2023 – SLG2, Inc.®, the industry’s leading event marketing company and includes brands Shoot Like A Girl®, Safe LivinG™, Hunt Like A Girl™ and SLG2 Consulting, is thrilled to announce its 5-year partnership extension with Bass Pro Shops®. Dedicated to educating women and their families about the importance of firearm, community and family safety, SLG2, Inc. travels to Bass Pro Shops/Cabela’s storefronts across the country, introducing guests to shooting sports and education on living securely.

“Through our partnership with Bass Pro Shops/Cabela’s, we’ve been able to create a huge impact on community members across the Nation and the industry as a whole,” said Karen Butler, president and CEO of SLG2, Inc. “Bass Pro Shops/Cabela’s customers and employees hold a very special place in our hearts. With hundreds of moving testimonials and countless lives changed, this continued partnership is crucial in enhancing and maximizing Shoot Like A Girl’s mission.”

In 2022, the mobile range travelled over 35,000 miles to Bass Pro Shops/Cabela’s locations and is continuing to provide women and their families with the resources to build unmatched confidence in their shooting sports abilities in 2023. From brand new to experienced shooters, SLG2, Inc trailer stops introduce guests to safe handling and shooting of several disciplines.

Shoot Like A Girl’s 15-year Expansion Tour and Safe LivinG tour marks an important milestone for the company, and thanks to partners like Bass Pro Shops, they are able to continue expanding upon the mission of educating others about the importance in firearm safety. Those who visit the range not only learn about responsible gun ownership, the benefits of firearms and the positive influence the participation of shooting sports can have on your life, but each guest leaves forever empowered and confident in their new abilities.

To learn more about Shoot Like A Girl’s mission, partners, resources and events, visit ShootLikeAGirl.com and safeliving2.com.

About SLG2, Inc.

Founded in 2008, SLG2, Inc. is a marketing company that delivers results to its partner advertisers through interactive experiences and reliable market research. SLG2, Inc. currently has four brands: Shoot Like A Girl®, Safe LivinG™, Hunt Like A Girl™ and SLG2 Consulting.

Shoot Like A Girl is dedicated to empowering women and their families to participate in shooting sports through interactive experiences at its iconic semi-tractor trailer mobile range. Women and their families are introduced to shooting a pistol, rifle and bow in a safe controlled environment.

Safe LivinG™ is dedicated to empowering women, men, families and communities to live securely in their homes and neighborhoods utilizing an experience-based introduction to a variety of safety measures.

Hunt Like A Girl is dedicated to empowering women through hunting adventures, partnering with Bass Pro Shops and Cabela’s Club to boost confidence and promote the outdoors. Hunt Like A Girl, in conjunction with partners such as Beretta, also hosts industry hunts that empower guests to participate in hunts while creating marketing content.

SLG2 Consulting provides sound data driven advice to develop strategies for partners to capitalize on the current market. Data is derived by maximizing the experience, knowledge and feedback gained from the guests of Shoot Like A Girl, Safe LivinG and Hunt Like A Girl.

SLG2, Inc Boasts Impressive 2023 Quarterly Report

ATHENS, Ala. – May 22, 2023 – SLG2, Inc has officially released its impressive 2023 first quarter report, showing they continue to make lifelong impacts on the shooting industry with new brand extensions, the 15-year expansion tour, and much more. The brand continues to open the door for women, men and families to build confidence, expand on their shooting abilities and live safely.

“After almost 15 years dedicated to empowering as many women as possible, I looked at the landscape of our industry and realized there was a dire need to expand our reach, brands and mission,” said Karen Butler, founder and president of SLG2, Inc. “Our Safe LivinG expansion proved the need for a stronger emphasis on public safety initiatives. With over 1,000 guests in the first quarter of 2023 alone, the Shoot Like A Girl and Safe LivinG trailers produced memories that will last a lifetime and lessons that will continue on for generations.”

The mobile ranges traveled 11,163 miles, using 1,972 gallons of fuel. This quarter, the guests represented a younger demographic. 60% of the guests were under 50 years old, with 2% of guests preferring not to report their age.

Report results showcased the exponential growth and immense need for confidence with shooting sports and personal, community and family safety. Prior to participation in the tour, 67% of attendees had positive attitudes toward firearms while 37% expressed improved attitudes after connecting with SLG2, Inc instructors. Home defense took the lead for the intended purpose of owning or training with a firearm, with recreational, on and off-body carry and hunting following close behind. Of the 62% of guests who plan to buy guns, 70% of guests committed to pistol sales, 24% to rifle and 14% to shotgun. After archery shooting during the 15-year expansion tour, 26% of the attendees planned to buy one or more bows.

“Everyone associated was professional, knowledgeable and kind,” said Prattville, AL guest. “I highly recommend Shoot Like A Girl or the Safe Living experience to anyone interested in learning more about guns, especially prior to purchasing one.”

As SLG2, Inc reflects on this impactful quarter, these impressive numbers and events were made possible by the overwhelming support from its industry partners and the amazing guests that choose to participate. The team continues to foster a love for the shooting and keeping themselves and others safe through education and empowerment as they look towards the next quarter and beyond.

About SLG2, Inc.

Founded in 2008, SLG2, Inc is a marketing company that delivers results to its partner advertisers through interactive experiences and reliable market research. SLG2, Inc currently has four brands: Shoot Like A Girl, Safe LivinG, Hunt Like A Girl and SLG2 Consulting.

Shoot Like A Girl is dedicated to empowering women and their families to participate in shooting sports through interactive experiences at its iconic semi-tractor trailer mobile range. Women and their families are introduced to shooting a pistol, rifle and bow in a safe controlled environment.

Safe LivinG™ is dedicated to empowering women, men, families and communities to live securely in their homes and neighborhoods utilizing an experience-based introduction to a variety of safety measures.

Hunt Like A Girl is dedicated to empowering women through hunting adventures, partnering with Bass Pro Shops and Cabela’s Club to boost confidence and promote the outdoors. Hunt Like A Girl, in conjunction with partners such as Beretta, also hosts industry hunts that empower guests to participate in hunts while creating marketing content.

SLG2 Consulting provides sound data driven advice to develop strategies for partners to capitalize on the current market. Data is derived by maximizing the experience, knowledge and feedback gained from the guests of Shoot Like A Girl, Safe LivinG and Hunt Like A Girl