Shoot Like A Girl

Safe LivinG Hosts Free Safety Introduction at Bass Pro Shops and Cabela’s in Woodbury, MN

ATHENS, Ala. – August 2, 2023 – SLG2, Inc., the industry’s leading event marketing company that empowers women to participate in shooting sports and includes brands Shoot Like A Girl® and Hunt Like A Girl™, continues to change lives through its Safe LivinG™ tour. Safe LivinG emphasizes safety while participating in shooting sports through interactive experiences and web resources.

The Safe LivinG team hosted another successful trailer stop in Altoona, Iowa with 137 signed in guests along with their families and friends.

“We had a wide variety of guests come out for their first trailer experience in Altoona,” said Christa Forrester, SLG2, Inc vice president. “One guest, a school teacher, was very concerned about what to do in the event of a school shooting. Our lead instructor, Janeen, talked to her about how she can block the door and what to do if the door was breached and she had to fight back. She left with more tools in her toolbox and more knowledge so she can better protect her and her class.”

Individuals and families of all ages are invited to stop by the Safe LivinG trailer on Saturday, August 5 from 9 a.m. to 6 p.m. and Sunday, August 6 from 10 a.m. to 3 p.m. at Bass Pro Shops in Woodbury, MN to expand upon their safety skills and experience.

What to Expect

Safe LivinG covers a wide range of topics including personal safety, family safety, community safety and much more. From situational awareness to first-aid tips and tricks, this expansion provides communities with authentic and factual knowledge to keep themselves and those around them safe. Safe LivinG consists of multiple safety council members, providing audiences with a variety of articles, videos, daily tips and more covering important topics that people may face.

With an emphasis on firearm safety, both new and experienced shooters are encouraged to join in on discussions and demonstrations surrounding all safety categories. Utilizing a 36’ trailer, this experience serves as an introduction to safety surrounding your personal security with an emphasis on firearm safety. Safe LivinG strives to foster confidence to live securely through shooting a pistol and rifle utilizing a military grade firearms simulator. Attendees will discuss safety while reviewing firearms from the top manufacturers, learn about SABRE pepper spray with an interactive demonstration, discuss wellness benefits of enjoying the outdoors while partaking in binocular, turkey call and other outdoor demonstrations. Families are encouraged to bring their children to participate in a firearm safety discussion, and attendees 18 years or older can participate in handling firearms.

For more information on tour dates and the mission of SLG2INC, visit ShootLikeAGirl.com and SafeLiving2.com. For daily safety tips from instructors and experts, follow Safe LivinG on Instagram and Facebook.

About Safe LivinG™

As a leader in the industry, SLG2, Inc., an events marketing company, has added Safe LivinG™ events to its repertoire. These additional events promote public safety by introducing women, their families and communities to personal and firearm safety practices. The Safe LivinG™ rig travels to cities across the United States providing attendees the opportunity to shoot a pistol and rifle, utilizing InVeris Training Solutions’ state-of-the-art military grade firearm simulator. Attendees are afforded a side-by-side, hands-on comparison of firearms from the top manufacturers at the gun bar, with firearm safety continually reinforced. Interactive product demonstrations and discussions will be given on a wide array of topics including personal and home security plans, safe firearm storage, and much more. Parents are encouraged to bring their children for a one-on-one safety chat with a Safe LivinG instructor. Safe livinG™ events are free to each guest thanks to the SLG2, Inc’s generous corporate partners, including

Bass Pro Shops/Cabela's, TrueTimber, Beretta, GLOCK, Black Rifle Coffee, Magpul, Colt, Ruger, Savage, Springfield Armory, Taurus, Volquartsen, Vortex, Walther, GSM Outdoors, Hawk Down/Out, HME, Hunter Specialty Calls, Scent Away, SME, Skull Hooker, Stealth Cam, Big Game, Crossfire, Avian X, Birchwood Casey, Cold Steel Knives, GPS, TekMat, Walkers, GTM, InVeris, Lacross Footwear, Thermacell, SABRE, and USCCA, S & S Outdoors, Women’s Outdoor News, CZ USA, FN and GOSAFE.

About SLG2, Inc.

Founded in 2008, SLG2, Inc. is a marketing company that delivers results to its partner advertisers through interactive experiences and reliable market research. SLG2, Inc. currently has four brands: Shoot Like A Girl®, Safe LivinG™, Hunt Like A Girl™ and SLG2 Consulting.

Shoot Like A Girl is dedicated to empowering women and their families to participate in shooting sports through interactive experiences at its iconic semi-tractor trailer mobile range. Women and their families are introduced to shooting a pistol, rifle and bow in a safe controlled environment.

Safe LivinG™ is dedicated to empowering women, men, families and communities to live securely in their homes and neighborhoods utilizing an experience-based introduction to a variety of safety measures.

Hunt Like A Girl is dedicated to empowering women through hunting adventures, partnering with Bass Pro Shops and Cabela’s Club to boost confidence and promote the outdoors. Hunt Like A Girl, in conjunction with partners such as Beretta, also hosts industry hunts that empower guests to participate in hunts while creating marketing content.

SLG2 Consulting provides sound data driven advice to develop strategies for partners to capitalize on the current market. Data is derived by maximizing the experience, knowledge and feedback gained from the guests of Shoot Like A Girl, Safe LivinG and Hunt Like A Girl.

SLG2, Inc. Remains at the Forefront of Safety: A Look at the Q2 Report

ATHENS, Ala. – August 1, 2023 – SLG2, Inc. has officially released its impressive 2023 2nd quarter report, showing they continue to make lifelong impacts on the shooting industry with new brand extensions, the 15-year expansion tour, and more. The company remains dedicated to empowering individuals and families to build confidence, enhance their shooting skills and prioritize safety.

“With a strong emphasis on public safety initiatives, we’re proud of the impact we’ve made throughout this past quarter,” said Karen Butler, founder and president of SLG2, Inc. “The Shoot Like A Girl and Safe LivinG trailers continue to pioneer firearm and community safety nationwide. We are excited to keep connecting with both new and seasoned firearm owners, fostering further discussions on safety and empowerment.”

Throughout the 2nd quarter, SLG2, Inc. took its mission nationwide, reaching nearly 2,000 registered guests and an estimated 90,000 attendees at events, along with hosting two turkey hunts. The company's efforts have been instrumental in promoting safety within communities.

SLG2, Inc. recently debuted the Excellence in Safety Award, honoring companies that prioritize safety and produce secure products. The award, symbolized by a cut crystal trophy featuring the Safe LivinG logo, underscores the significance of always prioritizing safety. Ruger was the recipient of the 2nd Quarter award, having demonstrated exceptional commitment to the shared mission.

The 15-year Expansion Tour created a transformative impact on guests' attitudes towards firearms in this quarter. Approximately 28% of guests exhibited improved attitudes, while 68% already held a positive view of firearms. 31% of guests were inspired to recruit others to explore shooting sports after the experience.

“This was such a positive experience for me. It gave me self-confidence and appreciation of the outdoors and hunting. The women I met where so encouraging, patient and kind,” said one turkey hunt guest. “I left there not only loving the total experience, but I learned how to love myself.”

As SLG2, Inc. reflects on this impactful quarter, these impressive numbers and events were made possible by the overwhelming support from its industry partners and the amazing guests that choose to participate. The team continues to foster a love for the shooting and keeping themselves and others safe through education and empowerment as they look towards the next quarter and beyond.

About SLG2, Inc.

Founded in 2008, SLG2, Inc. is a marketing company that delivers results to its partner advertisers through interactive experiences and reliable market research. SLG2, Inc. currently has four brands: Shoot Like A Girl, Safe LivinG, Hunt Like A Girl and SLG2 Consulting.

Shoot Like A Girl is dedicated to empowering women and their families to participate in shooting sports through interactive experiences at its iconic semi-tractor trailer mobile range. Women and their families are introduced to shooting a pistol, rifle and bow in a safe controlled environment.

Safe LivinG™ is dedicated to empowering women, men, families and communities to live securely in their homes and neighborhoods utilizing an experience-based introduction to a variety of safety measures.

Hunt Like A Girl is dedicated to empowering women through hunting adventures, partnering with Bass Pro Shops and Cabela’s Club to boost confidence and promote the outdoors. Hunt Like A Girl, in conjunction with partners such as Beretta, also hosts industry hunts that empower guests to participate in hunts while creating marketing content.

SLG2 Consulting provides sound data driven advice to develop strategies for partners to capitalize on the current market. Data is derived by maximizing the experience, knowledge and feedback gained from the guests of Shoot Like A Girl, Safe LivinG and Hunt Like A Girl.

Shoot Like A Girl Hosts Free Shooting Sports Experience at Bass Pro Shops and Cabela’s in Avon, Ohio for 15-Year Expansion Tour

ATHENS, Ala. – July 11, 2023 – Shoot Like A Girl®, a brand of SLG2, Inc, is bringing their 2023 15-Year Expansion tour to Bass Pro Shops and Cabela’s in Avon, Ohio this weekend for an interactive event that introduces women and their families to shooting sports in a fun, safe and comfortable atmosphere. New and experienced shooters and their families are invited to stop by the Shoot Like A Girl trailer in front of Bass Pro Shops on Saturday, July 15 from 9 a.m. to 6 p.m. and Sunday, July 16 from 10 a.m. to 3p.m.

Shoot Like A Girl introduces a variety of women, men and their families to safety and shooting sports each tour stop, creating unforgettable, lifesaving impacts.

“At our recent Shoot Like A Girl stop, we met a local hospital psychiatrist whose life was saved by a hospital security guard with pepper spray,” said Christa Forrester, SLG2, Inc Vice President. “We talked through how pepper spray works and then practiced with inert spray. Her husband, who was watching, left quickly and went inside Bass Pro Shops to buy pepper sprays for their whole family.”

What to Expect

Both new and experienced shooters are encouraged to stop by the Shoot Like A Girl mobile range event to learn more about ways to get involved in shooting sports. Inside the mobile range, using a military-grade firearm simulator which provides immediate recoil, impact and sound feedback, guests who are 18 years of age or older will gain confidence through handling and shooting handguns and long guns through this immersive event. Guests will also be supported by archery coaches through a live archery demonstration, allowing attendees to experience archery firsthand and learn more about the sport through hands-on instruction.

Shoot Like A Girl strives to empower women through shooting sports demonstrations and events while opening a discussion surrounding sports and outdoors. Attendees are encouraged to bring their families and children to discuss and learn more about firearm safety in a comfortable and controlled environment. No experience is necessary to participate in this free event, and all equipment is provided to guests upon their arrival.

At the Shoot Like A Girl gun counter outside of the mobile range, visitors of all ages are welcome to compare a variety of disassembled firearms, including revolvers, semi-automatic pistols, shotguns and rifles. Additional products form corporate partners will be on display, including optics, conceal carry bags, holsters, TrueTimber camouflage, SABRE pepper spray products and much more. A full list of partners is available online.

About Shoot Like A Girl

As a leader in the industry, Shoot Like A Girl® is an events marketing company committed to growing the number of women and families who participate in the shooting sports by empowering them with confidence. The Shoot Like A Girl semi-tractor trailer travels to cities all across the United States that gives attendees an opportunity to shoot pistols, rifles and bows in a fun, safe and comfortable atmosphere. These events utilize InVeris Training Solutions’ state-of-the-art military grade firearm simulator and Shoot Like A Girl diligently promotes firearms safety and ethical hunting to women and their families, creating new outdoor enthusiasts for generations to come. The event is free to each guest thanks to Shoot Like A Girl’s generous corporate partners, including Bass Pro Shops, Cabela’s, Beretta, GLOCK, Taurus, TrueTimber, Walker's, Black Rifle Coffee Company, Federal Ammunition, InVeris Training Solutions, Ruger, Colt, Magpul, Savage Arms, Springfield Armory, Walther, FN America, Heckler & Koch, Smith & Wesson, Mossberg, GTM Original, CrossBreed Holsters, Birchwood Casey, GPS Bags, TekMat, TruGlo, NAP, Apex Gear, Stealth Cam, Muddy, Wildgame Innovations, Hunter Specialties, ZeroTrace, Avian X, Flextone, HME, Hawk, Skull Hooker, Cold Steel, Thermacell, SABRE, LaCrosse Footwear, SOG, Upper Canyon Outfitters, Rocky Mountain Elk Foundation, Primos, Gold Tip Arrows, Vortex Optics, Dead Down Wind, Moultrie Mobile, Hornady, Mathews, Hoyt, Bear Archery, MTN OPS, NSSF’s Project ChildSafe, USCCA, S & S Outdoors, Woman’s Outdoor News, CZ USA and GOSAFE.

About SLG2, Inc.

Founded in 2008, SLG2, Inc is a marketing company that delivers results to its partner advertisers through interactive experiences and reliable market research. SLG2, Inc currently has four brands: Shoot Like A Girl, Safe LivinG, Hunt Like A Girl and SLG2 Consulting.

Shoot Like A Girl is dedicated to empowering women and their families to participate in shooting sports through interactive experiences at its iconic semi-tractor trailer mobile range. Women and their families are introduced to shooting a pistol, rifle and bow in a safe controlled environment.

Safe LivinG™ is dedicated to empowering women, men, families and communities to live securely in their homes and neighborhoods utilizing an experience-based introduction to a variety of safety measures.

Hunt Like A Girl is dedicated to empowering women through hunting adventures, partnering with Bass Pro Shops and Cabela’s Club to boost confidence and promote the outdoors. Hunt Like A Girl, in conjunction with partners such as Beretta, also hosts industry hunts that empower guests to participate in hunts while creating marketing content.

SLG2 Consulting provides sound data driven advice to develop strategies for partners to capitalize on the current market. Data is derived by maximizing the experience, knowledge and feedback gained from the guests of Shoot Like A Girl, Safe LivinG and Hunt Like A Girl.