Gun Tote’n Mamas and Armed Women of America Celebrate 10 years of Partnership at AWA Conference

NORTHBROOK, Illinois – August 3, 2023 – Gun Tote'n Mamas® proudly celebrates 10 years as a top sponsor for the 2023 Armed Women of America National Conference and Leadership Summit, taking place from August 10-13, 2023 in Branson, MO. This premier event focuses on critical topics such as off-body carry, self-defense and more, connecting and empowering women in the industry.

"As a dedicated advocate for women's protection and a longstanding supporter of AWA, we take pride in being a top sponsor of this year's conference," stated Claudia Chisholm, President of GTM. "We firmly believe how important it is to support and strengthen our sponsorship with one of the best Women’s Shooting Associations in the country. AWA creates an inviting and warm community to attract the most cautious of new shooters! Together, we are excited to enhance the impact of new and seasoned women in the industry and forge valuable partnerships. As a retailer, it is these women that will move the needle and keep the sales momentum stronger, particularly during slow months.”

Armed Women of America is committed to enabling women on becoming their own self-protectors, promoting freedom, peace of mind and self-confidence. This non-profit organization strives to educate and empower women, especially at the beginner level, by establishing local groups across the country and providing monthly meetings for practice, learning and personal growth in shooting skills. Chapters are available in all 50 states.

“Gun Tote'n Mamas has been a sponsor and supporter of Armed Women of America since the very beginning,” said AWA National Program Director Marti Stonecipher. “This year marks 10 years of them standing beside us on our mission and we are thrilled to have them join us at the conference again this year. They are the definition of a company supporting women being educated on their firearms journey.”

The AWA Conference features an impressive lineup of renowned instructors and industry leaders like Vicki Farnam and Cheryl Todd. Attendees have the opportunity to train with these experts, access the latest gear and accessories and gain valuable insights. GTM is thrilled to showcase its new and upcoming products and unwavering dedication to women's protection.

To learn more about the 2023 AWA Conference and Leadership Summit, visit www.awaconference.org.

For more information about GTM Original and its services, visit gtmoriginal.com or call 847-446-0700 Ext. 105.

Media contact: Maggie Dazzio, Murray Road Agency

E-Mail: maggie.dazzio@murrayroadagency.com

About Gun Tote’n Mamas

Since 2009, Gun Tote’n Mamas has been a champion in women’s protection. As an affordable line of concealed carry leather purses and handbags, inspired and developed by women, for women, GTM creates reliable, durable products designed to carry all kinds of self-defense tools. Its parent company, Kingport Industries LLC, is 100% American women owned and operated. Each GTM product is tested by certified instructors in elite training facilities, including CSI, FBI and Navy SEALS. Visit gtmoriginal.com.

Safe LivinG Hosts Free Safety Introduction at Bass Pro Shops and Cabela’s in Woodbury, MN

ATHENS, Ala. – August 2, 2023 – SLG2, Inc., the industry’s leading event marketing company that empowers women to participate in shooting sports and includes brands Shoot Like A Girl® and Hunt Like A Girl™, continues to change lives through its Safe LivinG™ tour. Safe LivinG emphasizes safety while participating in shooting sports through interactive experiences and web resources.

The Safe LivinG team hosted another successful trailer stop in Altoona, Iowa with 137 signed in guests along with their families and friends.

“We had a wide variety of guests come out for their first trailer experience in Altoona,” said Christa Forrester, SLG2, Inc vice president. “One guest, a school teacher, was very concerned about what to do in the event of a school shooting. Our lead instructor, Janeen, talked to her about how she can block the door and what to do if the door was breached and she had to fight back. She left with more tools in her toolbox and more knowledge so she can better protect her and her class.”

Individuals and families of all ages are invited to stop by the Safe LivinG trailer on Saturday, August 5 from 9 a.m. to 6 p.m. and Sunday, August 6 from 10 a.m. to 3 p.m. at Bass Pro Shops in Woodbury, MN to expand upon their safety skills and experience.

What to Expect

Safe LivinG covers a wide range of topics including personal safety, family safety, community safety and much more. From situational awareness to first-aid tips and tricks, this expansion provides communities with authentic and factual knowledge to keep themselves and those around them safe. Safe LivinG consists of multiple safety council members, providing audiences with a variety of articles, videos, daily tips and more covering important topics that people may face.

With an emphasis on firearm safety, both new and experienced shooters are encouraged to join in on discussions and demonstrations surrounding all safety categories. Utilizing a 36’ trailer, this experience serves as an introduction to safety surrounding your personal security with an emphasis on firearm safety. Safe LivinG strives to foster confidence to live securely through shooting a pistol and rifle utilizing a military grade firearms simulator. Attendees will discuss safety while reviewing firearms from the top manufacturers, learn about SABRE pepper spray with an interactive demonstration, discuss wellness benefits of enjoying the outdoors while partaking in binocular, turkey call and other outdoor demonstrations. Families are encouraged to bring their children to participate in a firearm safety discussion, and attendees 18 years or older can participate in handling firearms.

For more information on tour dates and the mission of SLG2INC, visit ShootLikeAGirl.com and SafeLiving2.com. For daily safety tips from instructors and experts, follow Safe LivinG on Instagram and Facebook.

About Safe LivinG™

As a leader in the industry, SLG2, Inc., an events marketing company, has added Safe LivinG™ events to its repertoire. These additional events promote public safety by introducing women, their families and communities to personal and firearm safety practices. The Safe LivinG™ rig travels to cities across the United States providing attendees the opportunity to shoot a pistol and rifle, utilizing InVeris Training Solutions’ state-of-the-art military grade firearm simulator. Attendees are afforded a side-by-side, hands-on comparison of firearms from the top manufacturers at the gun bar, with firearm safety continually reinforced. Interactive product demonstrations and discussions will be given on a wide array of topics including personal and home security plans, safe firearm storage, and much more. Parents are encouraged to bring their children for a one-on-one safety chat with a Safe LivinG instructor. Safe livinG™ events are free to each guest thanks to the SLG2, Inc’s generous corporate partners, including

Bass Pro Shops/Cabela's, TrueTimber, Beretta, GLOCK, Black Rifle Coffee, Magpul, Colt, Ruger, Savage, Springfield Armory, Taurus, Volquartsen, Vortex, Walther, GSM Outdoors, Hawk Down/Out, HME, Hunter Specialty Calls, Scent Away, SME, Skull Hooker, Stealth Cam, Big Game, Crossfire, Avian X, Birchwood Casey, Cold Steel Knives, GPS, TekMat, Walkers, GTM, InVeris, Lacross Footwear, Thermacell, SABRE, and USCCA, S & S Outdoors, Women’s Outdoor News, CZ USA, FN and GOSAFE.

About SLG2, Inc.

Founded in 2008, SLG2, Inc. is a marketing company that delivers results to its partner advertisers through interactive experiences and reliable market research. SLG2, Inc. currently has four brands: Shoot Like A Girl®, Safe LivinG™, Hunt Like A Girl™ and SLG2 Consulting.

Shoot Like A Girl is dedicated to empowering women and their families to participate in shooting sports through interactive experiences at its iconic semi-tractor trailer mobile range. Women and their families are introduced to shooting a pistol, rifle and bow in a safe controlled environment.

Safe LivinG™ is dedicated to empowering women, men, families and communities to live securely in their homes and neighborhoods utilizing an experience-based introduction to a variety of safety measures.

Hunt Like A Girl is dedicated to empowering women through hunting adventures, partnering with Bass Pro Shops and Cabela’s Club to boost confidence and promote the outdoors. Hunt Like A Girl, in conjunction with partners such as Beretta, also hosts industry hunts that empower guests to participate in hunts while creating marketing content.

SLG2 Consulting provides sound data driven advice to develop strategies for partners to capitalize on the current market. Data is derived by maximizing the experience, knowledge and feedback gained from the guests of Shoot Like A Girl, Safe LivinG and Hunt Like A Girl.

Jenifer Wisniewski Joins NDA as Chief Marketing Officer

August 1, 2023 – The National Deer Association (NDA) is proud to announce Jenifer Wisniewski has joined the NDA team as Chief Marketing Officer. Wisniewski will be heading the marketing efforts of the NDA, and working to actively grow and promote their mission, values and goals.

“We’re excited to have Jenifer join our talented and dedicated team,” said NDA President & CEO Nick Pinizzotto. “Her experience and reputation, combined with her impeccable track record, will help us provide even more value to deer, hunters, and habitat.”

Wisniewski has worked diligently to bring marketing to the forefront of state agency work. In her past position as Director of Marketing and Special Projects for the Tennessee Wildlife Resources Agency, her efforts both increased license revenue in Tennessee and decreased churn. In 2020, Tennessee had the largest percentage of hunting license increase in the country thanks, in part, to her successful marketing and communications. Wisniewski has also worked for the Georgia Department of Natural Resources as Marketing and Communications Manager. Her successes in Georgia and Tennessee have garnered much attention nationwide from the likes of The Council to Advance Hunting and Shooting Sports, as well as the Association of Conservation Information. Wisniewski is looking forward to continuing that success at NDA where she hopes to make a difference in recruiting, retaining and reactivating hunters, target shooters and anglers—in addition to keeping the work NDA does relevant to the public at large.

“With all the challenges on the horizon, I look forward to enhancing the work at NDA. Whether it’s helping to ensure the future of wild deer, wildlife habitat, and hunting through more innovative education and outreach, or providing more opportunities for hunters to get involved in spreading the good news of what deer hunting and deer hunters accomplish, I’m happy to assist in so many facets of our society from economic impact to scientific research,” said Jenifer Wisniewski. “Getting an opportunity to work for the 9 million deer hunters in the United States, future deer hunters, and people who love white-tailed deer is a dream come true.”

In addition to her new position with the National Deer Association, Wisniewski is currently acting in many capacities in the fish and wildlife community including: Chair of the AFWA Outreach and Marketing Working Group, committee member of the AFWA Education, Outreach and Diversity Committee, chair of the SEAFWA R3 Committee, board member for the Recreational Boating and Fishing Foundation, past president of the Association for Conservation Information and Vice-Chair of the Outdoor Stewards of Conservation Foundation.

Join NDA and support their mission today, or sign up for their free e-newsletter to receive the latest on deer hunting and management at DeerAssociation.com

About the National Deer Association

Formally launched on November 10, 2020, the National Deer Association is a non-profit deer conservation group that leads efforts to ensure the future of wild deer, wildlife habitat and hunting. Formed by combining the strengths of two long-serving, successful organizations, the National Deer Association has a combined 38 years of action that has changed deer management for the betterment of hunting and protected North America’s most vital and admired game species for future generations. Visit DeerAssociation.com or follow @deerassociation on Instagram, Twitter, Facebook and YouTube.