Savage Arms® Announces 21 Sharp Rimfire Rifle Offerings

WESTFIELD, Massachusetts – September 18, 2024 – Savage Arms®, an iconic firearm manufacturer, is proud to announce the release of four rifle models chambered in Winchester’s new rimfire cartridge, 21 Sharp. The caliber was created to maximize the rimfire shooting experience for recreational shooters and small game hunters. 

"Rimfire caliber additions are rare," said Beth Shimanski, Director of Marketing at Savage Arms. "Adding the 21 Sharp to our proven and coveted rimfire lineup is a win for everyone involved. We’re excited to see how plinkers, precision shooters and small game hunters take advantage of the new performance capabilities of this cartridge." 

The 21 Sharp boasts several key features that set it apart from its counterparts. The straight profile, non-heeled bullets enable the use of efficient aerodynamic and modern bullet shapes. The results include enhanced accuracy, particularly with lead-free projectiles. With a velocity of up to 1,750 FPS in 25-grain bullets, the 21 Sharp cartridge delivers impressive speed and power, and its compatibility with 22 LR magazines ensures shooters' ease of use and convenience. 

One of the standout advantages of the 21 Sharp cartridge is its affordability. Priced between 22LR and magnum rimfire ammunition, shooters can enjoy the benefits of a high-performance cartridge without breaking the bank. With bullet weights ranging from 25 to 42 grains, the 21 Sharp cartridge caters to various shooting needs, including plinking, small game hunting and target shooting. 

Initial Savage rifles chambered in 21 Sharp will include three MARK II models and one B Series model. Target shooters will be able to fully utilize this cartridge in a modern, comfortable-shooting rifle with the B Series F. Its button-rifled barrel pushes precision to new levels and its ergonomic stock plus availability in left and right-hand models provides shooters with a range of options to suit individual preferences. 

Multiple Mark II options in 21 Sharp will also appeal to a variety of shooters and hunters as all 21 Sharp options feature the revolutionary AccuTrigger. The Mark II F with its rugged build, the Mark II F Minimalist Green with its lightweight design and the shorter barreled Mark II FV-SR represent a diverse lineup and provide specific features for early 21 Sharp adopters to choose from and use. 

Part No. / Description / MSRP 

26741 / MARK II F 21 Sharp / $269 

28741 / MARK II FV-SR 21 Sharp / $309 

26743 / MARK II Minimalist Green 21 Sharp / $389 

70242 / B21 F 21 Sharp / $329 

For more information about Savage Arms and its extensive line of leading firearms, visit savagearms.com. 

Media Contact: Tim Brandt, Murray Road Agency 

Email: tim.brandt@murrayroadagency.com 

About Savage 

Headquartered in Westfield, Massachusetts, Savage has been producing firearms for more than 125 years. Savage is one of the world’s largest manufacturers of hunting, competition and targeting shooting centerfire and rimfire rifles, and shotguns. Their firearms are best known for accuracy, performance and innovation. The entrepreneurial spirit that originally defined the company is still evident in its ongoing focus on continuous innovation, craftsmanship, quality and service. Learn more at www.savagearms.com.  

OICC Provides Support, Information and Assets Perfect for Busy Fall Hunting and Selling Seasons

MIDDLEBURY, Conn. – September 17, 2024 – Outdoor Stewards of Conservation Foundation (OSCF) along with Wildlife Management Institute created the Outdoor Industry Communication Council (OICC) to form a coalition of state wildlife agencies, NGOs, media, industry brands, organizations and manufacturers. The OICC’s goal is to better inform people of the benefits of getting outdoors and participating in activities such as hunting, fishing, trapping and target shooting. HATS™ (Hunters, Anglers, Trappers and Shooters) contribute billions of dollars annually to land, fish and wildlife conservation. Funding from HATS makes up a large portion of state department of natural resources’ budgets and allows them to do all the terrific work they do, much of which supports hunting and shooting.  

As hunters hit their favorite outdoor retailers in preparation for hunting season, it’s an important time to inform and engage them on a variety of topics. This importance is felt by a diverse group—including but not limited to sporting goods manufacturers, state agencies, conservation groups, mainstream media, hunting and shooting-specific publishers and popular personalities, influencers and online destinations.  

“The time is now to reach those audiences we all depend on,” said executive director of Outdoor Stewards of Conservation Foundation Jim Curcuruto. “HATS do so much for conservation and improving all types of habitats —with a lot of that not connected to hunting, shooting or trapping at all—we need to spread those messages and grow our industry. The OICC provides great assets including social media graphics and content as well as relevant and recent studies for all to feature or supplement their communications efforts. A quick signup on our website opens the conservation and our team is standing by to support specific needs and requests.” 

Sign Up Now—Enhanced Benefits 

Membership is free and takes minutes to register. The OICC already boasts more than sixty partners that range from industry icons such as Fiocchi USA and Sig Sauer to conservation groups such as Ducks Unlimited, National Deer Association and Rocky Mountain Elk Foundation, and wildlife agencies ranging from Nebraska Game & Parks Commission to Pennsylvania’s Game Commission. Content is aimed to be shareable, whether on partners’ websites and social channels, in electronic newsletters, in podcasts or in printed publications. 

OICC has invested in new content and internal capabilities. The staff is ready and available to provide specifics for any needs. The team can create brand-specific social media content, custom information by geographic location, industry or other custom needs.  

For more information about OICC and OSCF visit www.OutdoorStewards.org, Instagram, Facebook or YouTube. 

About OSCF:  

Outdoor Stewards of Conservation Foundation (OSCF) is a 501c3 nonprofit organization that works with all facets of the outdoor industry to improve cultural acceptance of hunting, fishing, trapping and target shooting. We use research-based communications and engagement programs that help recruit the next generation of HATS (Hunters, Anglers, Trappers and Shooters) and promote the fact that HATS are primary funders and stewards of conservation in America. To learn more about OSCF programs; “Fill A Bag While Filling Your Tag”, “Come With!”, “Donate a Deer”, “Connecting with Conservation” and the “Outdoor Industry Communication Council,” please visit www.OutdoorStewards.org or contact Jim Curcuruto at (203) 450-7202, jim@stewardsofconservation.org . 

About the Outdoor Industry Communication Council (OICC): 

Formed around the commitment to educate all Americans about the origins of conservation 
funding in America, the Outdoor Industry Communication Council (OICC) is managed by 
Outdoor Stewards of Conservation Foundation (OSCF) and Wildlife Management Institute 
(WMI). OICC works with outdoor writers to develop informative content that is available to 
all outdoor organizations and media at no cost. A primary goal of the OICC is to better 
inform and promote the positive contributions that wildlife agencies, industry 
manufacturers, NGO’s and end users such as hunters, anglers, trappers and target shooters 
make to conservation. Outdoor organizations interested in conservation are welcome to 
use any OICC content to expand the reach of messages created by the OICC. To become a 
member of the Outdoor Industry Communication Council, contact Jim Curcuruto of OSCF 
(203) 450-7202  jim@stewardsofconservation.org or Jon Gassett of WMI at (502) 330-9025  
jgassett@wildlifemgt.org. There are no costs involved to become a member of the OICC. 
Members may utilize OICC materials as they see fit with no restrictions. For additional 
information visit https://www.outdoorstewards.org/outdoor-industry-communicationcouncil-oicc/ 

HOIST® to Visit Bristol, TN for Fuel the Pull Event

CINCINNATI, Ohio, (September 17, 2024) – HOIST® is thrilled to announce its upcoming “Fuel the Pull” event, set to take place September 19-21, 2024 in Bristol, Tenn. at the All-American Campground, located next to the iconic Bristol Motor Speedway. This exciting event promises a weekend full of engaging activities and exclusive opportunities for fans and families alike.

The “Fuel the Pull” event will be hosted at the HOIST vendor site stationed in the Souvenir Alley of the All-American Campground. HOIST will host a series of tug-of-war pick-up games, where attendees can compete against friends, enjoy complimentary HOIST beverages and participate in the excitement of the weekend races. The festivities will also feature a chance to pose with the HOIST “Fuel the Pull” Champion belt—reminiscent of WWE-style championships—for memorable photo opportunities.

A major highlight of the event will be a special Q&A session with RFK Racing’s No. 17 driver, Chris Buescher, scheduled for Friday, September 20 at 2 PM. This event will give fans an exclusive opportunity to see the popular American motorsports racing driver fresh off his latest win at the NASCAR Cup Series Go Bowling at The Glen.

“We’re excited to bring the energy of HOIST to the “Fuel the Pull” event and celebrate our ongoing partnership with RFK Racing,” said HOIST Director of Business Development Rachel Trotta. “It’s an amazing opportunity to connect with fans and showcase our commitment to motorsports, and we’re excited to welcome Chris to our event.” 

The HOIST hydration formula is isotonic and made to absorb instantly, making it a perfect option for extreme athletes and those battling dehydration. HOIST offers IV-level hydration across its product line of bottled beverages, powder sticks and liquid pouches.

“Something like the “Fuel the Pull” event is very unique, and I’m excited to get out and see the fans at Bristol this week,” said Buescher. “HOIST has been an integral part of not only my training regimen each week, but also a favorite of our team members as we navigate the difficult NASCAR circuit. Bristol is hands down my favorite track, so I can’t wait to get there this weekend and join HOIST on Friday.”

Find the HOIST vendor site by walking to The All-American Campground’s Souvenir Alley,conveniently located by turn 3 of Bristol Motor Speedway. The All-American Campgroundis located at 251 White Top Rd., Bluff City, TN 37618. HOIST brand ambassadors will be on-site to assist participants, supply HOIST samples and ensure a fun experience for all attending during the following hours:

• Thursday, September 19: 12:30 PM - 6:30 PM

• Friday, September 20: 11:30 AM - 5:30 PM

• Saturday, September 21: 11:30 AM - 6:30 PM

For more information about HOIST or to see the entire HOIST lineup visitwww.drinkhoist.com. Keep up with the latest HOIST news on Instagram @drinkhoist.