ATHENS, Ala. – January 13, 2026 – SLG2, Inc., the outdoor industry’s leading experiential marketing company, is excited to announce that its Shoot Like A Girl experience will be onsite at the 2026 SHOT Show Industry Day at the Range event on Monday, January 19, 2026, in Boulder City, Nev.
Industry Day at the Range brings together leading manufacturers, media and attendees for a full day of live-fire demonstrations and hands-on brand experiences ahead of SHOT Show. The Shoot Like A Girl semi-tractor trailer will give attendees an up-close look at the mobile range experience that has introduced tens of thousands of people, many first-time participants, to shooting sports nationwide.
“We are excited to be part of Industry Day at the Range in 2026,” said Karen Butler, president of Shoot Like A Girl. “It’s a great opportunity to connect with industry partners and media while sharing how our experience builds confidence, promotes safety and encourages participation in the shooting sports.”
The Shoot Like A Girl trailer features certified female instructors who guide participants through an archery introduction and firearm safety, proper handling and education in a supportive, approachable environment. Media and industry attendees are encouraged to stop by and learn more about Shoot Like A Girl’s nationwide tour and experiential platform. The Shoot Like A Girl Trailer will be located at the SO-2 exhibit location.
For more information on tour dates and the mission of SLG2 Inc, visit the Shoot Like A Girl website and follow us on Instagram and Facebook.
Media Contact
Anne Stuart Cox
SLG2, Inc.
marketing@slg2inc.com
About Shoot Like A Girl
As a leader in the industry, Shoot Like A Girl® is an events marketing company committed to growing the number of women and families who participate in the shooting sports by empowering them with confidence. The Shoot Like A Girl semi-tractor trailer travels to cities all across the United States that gives attendees an opportunity to shoot pistols, rifles and bows in a fun, safe and comfortable atmosphere. These events utilize InVeris Training Solutions’ state-of-the-art military grade firearm simulator and Shoot Like A Girl diligently promotes firearms safety and ethical hunting to women and their families, creating new outdoor enthusiasts for generations to come. The event is free to each guest thanks to Shoot Like A Girl’s generous corporate partners, including Bass Pro Shops, Cabela’s, Beretta, GLOCK, Taurus, TrueTimber, Walker’s, InVeris Training Solutions, Vortex Optics, Ruger, Colt, Magpul, Springfield Armory, Walther, Heckler & Koch, Smith & Wesson, Mossberg, GTM Original, Primary Arms Optics, CrossBreed Holsters, Birchwood Casey, GPS Bags, TekMat, TruGlo, Apex Gear, Stealth Cam, Muddy, Wildgame Innovations, Hunter Specialties, Avian X, Flextone, Skull Hooker, Thermacell, SABRE, LaCrosse Footwear, SOG, Hoyt, MantisX, Upper Canyon Outfitters, Burris Optics, Dead Down Wind, Hornady, NSSF’s Project ChildSafe, USCCA, AZoom, S & S Outdoors, and StopBox.
About SLG2, Inc.
Founded in 2008, SLG2, Inc. is an experiential marketing company specializing in the outdoor and safety industries. Through its flagship brands—Shoot Like A Girl, Safe LivinG, Hunt Like A Girl and SLG2 Consulting—the company creates immersive, safety-focused experiences that build brand loyalty and convert curious newcomers into passionate outdoor enthusiasts. SLG2’s iconic mobile events and data-driven insights help partners maximize ROI while expanding their customer base.
For more information, visit SLG2inc.com.